Eleni Kitra

Eleni Kitra Regional Head of Financial Services and Automotive, Facebook

Eleni has over 2 decades’experience in Strategic Business Management and Marketing roles in global companies. She has worked as Head of Sales and Marketing for Sony,Commercial Manager for Multichoice, MD Digital for OMD Group and has co-founded Spirit Up, a Digital Creative agency. She joined Facebook on April 2013 and in her current role she leads Strategic Business Development for Automotive and Financial Services for the MENAP region. Sheis a global leader in supporting women in Tech, spearheading women@leadership for Facebook EMEA, Ambassador of Emirates Digital association for women, a passionate mentor. Eleni is an active member of Digital Industry associations and has been awarded for her work in Digital & Social Media. Mother of two,Digital Communicator at heart, Social media advocate, “always on” for family and friends

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